- SMS gains more traction from customers than other digital marketing mediums
- Lack of personal messaging and more of business messaging a reason for higher conversion
- More chance of targeting and finding out who opened the SMS
Do you wonder why you are being bombarded by text messages (SMS) by restaurants, shops, retailers, et al, every day? One word – ROI.
Bulletin’s Head of Channels and Enterprise, Bill Cheney, commented: “Companies that want to assess the benefit of this trend for their industry or particular service, should contact Bulletin to discuss the statistics and returns relevant to their [...]
School-links is New Zealand’s leading online communications tool in schools and early childhood centres, delivering hundreds of thousands of important messages every month. School-links help connect schools and their families, staff and supporters and believe in the importance of community engagement in school life and crucially in the safety and security of staff and students. They gained Ministry of Education approval for Early Notification services in 2006 and are the most experienced provider of Absence Management (Early Notification) in New Zealand. School-links uses SMS, powered by Bulletin software, to ensure communication reaches parents in a timely and effective manner.
Alerting parents to absent students or school closures is an essential [...]
Mobile messaging, be it OTT or SMS, is growing at staggering rates. Juniper Research recently concluded that by 2019, 438 billion messages will be sent and received every single day. With significant trends toward OTT apps, mobile messaging is thriving within the enterprise sector, creating opportunities for enhanced productivity and simplicity when it comes to communication and connectivity. Read more about Juniper’s research in this Tech Times article: http://www.techtimes.com/articles/67352/20150709/438-billion-daily-volume-of-mobile-and-online-messages-by-2019.htm
Enterprise mobility is a growing trend permeating just about every industry. Affecting marketing, internal and external communications, daily business functions and consumer interaction, mobile messages and applications are quickly being adopted by the enterprise. This infographic from Randstad Technologies highlights 5 ways mobility trends have expanded beyond BYOD to develop a highly productive and simplified business environment. http://www.fiercemobileit.com/story/infographic-beyond-byod-5-mobility-trends-impacting-business/2015-04-20
VP of Business Development, Michael Messner, to Participate on the Panel: “The International SMS Landscape: Different Business Models, Services, Regulation and Challenges”
SAN DIEGO, CA, USA – April 30, 2015 – Bulletin.net, a leading provider of cloud-based mobile messaging Software-as-a-Service (SaaS), today announces that its Vice President of Business Development, Michael Messner, will participate on the International Telecoms Week (ITW) 2015 SMS Workshop panel: “The International SMS Landscape: Different Business Models, Services, Regulation and Challenges”, taking place Wednesday, May 13 at 9:30 AM in the Swissôtel Chicago’s Swiss Tower, Gold [...]
Originally posted by Portio Research
Guest Post, courtesy of Bulletin.net: Lately, there’s been plenty of buzz in the mobile messaging industry about the “death of Short Message Service (SMS)” due to the growing proliferation of OTT (Over-The-Top) messaging. While it’s true that OTT is rapidly gaining market share as peer-to-peer SMS approaches what is believed to be its ultimate peak, the ultimate “death of SMS” is not even on the horizon. SMS, or Short Message Service, and OTT messaging, are designed in [...]
On the heels of a spam campaign marketing knockoff designer sunglasses to iMessage users in the U.S., a developer in Australia discovered another flaw in Apple’s iMessage and used it to spam Australian politicians.
Bulletin’s smart messaging platform, Messenger, features the latest OTT-to-SMS technology for internal corporate communications, Messenger Chat. Unlike Apple’s iMessage, Bulletin’s Messenger Chat filtering technology restricts the delivery of spam messages – like the ones recently sent to the bevy of Australian politicians – to fellow company users. This added layer of security allows [...]
Did you know that most Fortune 1000 corporations now spend approximately $5 million to $10 million annually on e-discovery, the process of collecting digital data when a company is being sued or investigated? You’ve probably heard the term recently due to security-related controversy surrounding Hillary Clinton using her personal email to send messages regarding government business. Today, companies can avoid the lawyer and preventative software fees altogether by turning to mobile messaging for their corporate communications. Thanks to advances in encryption and highly secure wireless networks, mobile messaging is often more secure [...]
The transit system in Johnson City, TN is now utilizing text messaging to alert customers of changes and delays. With over 1,700 people regularly using Johnson City Transit, it is critical for buses to consistently be on time. However, weather and other unforeseeable events can sometimes hinder transportation. By making riders aware of these situations, Johnson City has found a simple, effective and affordable way to avoid confusion and save commuters precious time. http://www.wcyb.com/news/johnson-city-transit-unveils-text-alerts-for-weatherrelated-changes/31614396
While many of us use text messaging to communicate with friends and family, the latest developments in mobile messaging technology have allowed companies and organizations to harness the true power of this communication platform. In her article, “What Types of Companies are Using SMS”, Jamie Tolentino explores the creative and effective ways SMS is being used for many business applications in sectors including travel and transportation, financial services, e-commerce and more. Read more: http://thenextweb.com/future-of-communications/2015/03/02/what-types-of-companies-are-using-sms/