Whether in a meeting, watching a live sporting event, or carrying on an active conversation, we will immediately put our task on hold to respond to a text message once it is received.
As the popularity of text messaging has grown, we have become conditioned to respond to a text message instantly, almost compulsively, no matter how busy we may be.
Download this white paper and discover:
- How the psychology concept of conditioned response can help deliver mobile marketing success
- How to compose messages that almost guarantee a response
- How to effectively market your product via SMS
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