Meet the Bulletin Sales Team

Bruce Herbert

Managing Director

Bruce Herbert joined Inc in March 2001. In addition to having an in-depth knowledge of the mobile messaging market, Bruce has extensive experience of developing new business opportunities in the international high-tech sector. Prior to joining the company, Bruce was the General Manager for Star Micronics NZ Ltd, an IT peripheral distribution company for Agfa, Lexmark, Acer and Star Micronics products. He has over 15 years experience directly in the IT industry covering vendor distribution, retail, corporate and government sales. His career roles have included responsibility for overall commercial and operational strategic direction and programs, vendor negotiations and sales development for global and national accounts. Bruce also has a BSc in Finance and Management from Edinburgh University.

Bill Cheney

Head of Channels and Enterprise

Bill joined in 2017 and specializes in Enterprise Sales and Channel Management. Bill has helped various Fintech companies expand locally as well as to new international markets. Prior to joining, Bill was VP for Channel and Business Development for various Fintech companies and helped develop successful go-to-market strategies for major multi-national Mobile Network Operators directly, as well as through major multi-national channel partners. He has a good grasp of complex technology solution sales for corporate and government organisations. In his career over the past 20 years he has focused on sales and marketing in the finance and technology sector. Bill holds an Honours Degree in Economics.

Alan Leddy

Head of Channels and Enterprise

Alan comes to with 20 years’ experience in the Telecommunications Industry where he was responsible for managing Enterprise Sales teams. He has a strong customer centric focus and builds great relationships with a wide network of customers and partners. Through exposure to Industry leading Sales and Marketing training and initiatives, Alan’s skillset offers an in-depth overview of the key deliverables to ensure a successful Sales and Communication strategy using our services. In working with Alan you will have an experienced, consultative advisor who will assist you in delivering the best business outcomes needed in today’s environment.

Mitendra M. Das

NZ Direct Sales Executive

Mitendra has worked in highly respected companies in IT, Telecommunication and e-Commerce verticals. He has extensive experience in business development and sales to large corporates and the SME sector across diverse geographical regions. He started with in 2011 and has in-depth understanding of the New Zealand market. He takes pride in his ability to simplify customer requirements and propose optimal solutions using’s multi-channel messaging platform.

David Malkin

NZ Inside Sales Manager/Account Manager

David joined in 2019 to support on the MessageMedia direct business. He joined with 5 years of experience managing Business Development teams for Dell, SAP and HP along with other prestigious clients across EMEA and Asia Pacific. With a real focus on identifying key customer needs and identifying where SMS can bring value to new prospective clients, Dave’s focus is adding true value and ensuring we bring on long lasting and happy clients.

Tracy Johnson

Business Development Manager and Channel Sales

Tracy joined in 2019 and focuses on Business Development and Channel Sales. With 8 years sales and business development experience, Tracy quickly earned her reputation to provide enthusiastic and professional service, developing a personalised market segment sales approach and developing key accounts. Working with businesses to achieve their goals, exploring marketing, customer service and sales opportunities. The last 3+ years have seen her focus in the technically sector, joining from a channel manager role liaising within the domain industry globally.

Sanne Roschmann

NZ Customer Success Manager

Sanne joined the team in 2019. After studying a BBS degree majoring in Economics and Finance, searching for a fast-paced and constantly changing environment drew her to the technology sector. Her background in technology start-ups has helped her develop a can do, will do attitude that drives customers to achieve outcomes above and beyond initial expectations.